Gmail Ad Claims Women Use Email For Shoes, Dates, Not Much Else (VIDEO)

As GQ points out, the Saint Laurent boat shoe can be worn for any occasion. It’s easily dressed up or down. The shoe pairs well with a suit, but is also appropriate for a casual Friday, helping making it simple to transition from day to night. Wearing this shoe with jeans isn’t a problem, either. The designer’s take on a classic staple also reflects the brand and where company sees men’s style heading. These days, men care about how they look and what they wear, and pay close attention to detail. High-end brands like Saint Laurent are responding by making pieces like these shoes, which have more of a general appeal, instead of just high-fashion items.
Source: http://www.sfgate.com/technology/businessinsider/article/Saint-Laurent-s-Boat-Shoes-Are-Good-For-Any-4726905.php

“I follow severe weather constantly and have always wanted to be a storm chaser when I grow up,” Fair said. “I’m also really into sports so when I heard Kevin Durant made a $1 million donation to the American Red Cross to help the victims, it got me thinking I could do something too.” So Fair wrote a letter to family and friends notifying them that instead of presents for his birthday in August, he wanted them to collect shoes since that’s what the children in Moore needed. “The idea has been Jay’s from the beginning,” said Jamie Fair, Jay’s father. “He’s made a tremendous effort so far and genuinely wants to help those affected. He was adamant that the shoes be new and not old ones. Also, his initial note to family and friends has slowly spread and he’s gathered more than he expected.” Last week, Fair attended the Kevin Durant Basketball Camp in Oklahoma, where he not only got to meet Durant in-person and practice the fundamentals of the game, but also made the official donation of 82 pairs of shoes to the foundation.
Source: http://finance.yahoo.com/news/eight-old-donates-shoes-kevin-120000483.html

Dutch Fork Graduate Turns Passion for Shoes into a Business

Cure: Change your insoles, or better, take your shoes to a cobbler to have the insoles replaced. Beyond that, contact your local exorcist. How to Polish a Shoe: 1. Wipe your shoes down with a damp cloth to remove superficial dirt and stains. 2. Wet the welt brush and scrub out the entire welt strip.
Source: http://www.esquire.com/style/tips/shoe-protection

Back-to-school shoes available for elementary students in need

I’m not even sure I agree with Peterson that the ad’s opening line, “Inboxes can be overwhelming” contributes to “the (unfounded) narrative that women are digitally illiterate.” Lots of people feel overwhelmed by their inboxes, and some of those people are female. I also don’t think having the woman in the video use the inbox to organize her shoe purchases says that women “need to be lured into using technology by the prospect of making their shoe buying experience easier.” What the ad mainly communicates is an absence of curiosity on Google’s part about how a diversity of female consumers use email and what their various needs may be. That seems like a big oversight, considering that Google has taken the trouble to create an ad directly targeting women. Why not feature an actual woman and build a narrative about how the new inbox helps her get through her day, whether she’s building a social following for her small business, ordering groceries, making student loan and car payments, corresponding with her family or applying for jobs? That story, whoever the subject, would inevitably resonate better with female consumers because it would show how Google’s new product benefits someone they recognize: a woman with interests beyond her looks and love life and responsibilities beyond her social obligations.
Source: http://www.huffingtonpost.com/2013/08/15/gmail-ad-women-use-email-for-shoes-dates-not-much-else_n_3763571.html

Eight-Year-Old Donates Shoes to Kevin Durant Charity Foundation

She was recognized at last years Youth EntrepreneurshipSouth Carolina gala for the shoe business plan she worked on at Dutch Fork High. Bowler will attendClark Atlanta University this fall, where she plans to study business and pursue investors for hercompany Unique Soles. Entrepreneurship is so much more than just starting a business, said Norma Brown, BowlersEntrepreneurship teacher at Dutch Fork High. When you guide students to find that special gift insideof them and help them develop it, there is nothing they cannot achieve. Bowler says the idea for her shoe business started years ago. Growing up, it was always hard for me tofind cute shoes because I had a larger sized foot than most kids my age, Bowler said. She laughingly admits that she inherited both large feet and a love for shoes from her parents. Her dadhad a lot of shoes. Since he wore a size 18 shoe, he always ordered them offline, Sables mother EuniceMcLeod said.
Source: http://irmo.patch.com/groups/schools/p/dutch-fork-graduate-turns-passion-for-shoes-into-a-business

Style 911: “Help Me Find Shoes For This Bridesmaids Dress!”

29 and 30. The SHOES program is targeting 37 schools in Grand Rapids, Kentwood and Wyoming this year, a record number, according to Jay Starkey, executive director of In the Image. All Grand Rapids Public elementary schools are eligible this year, and two Godfrey-Lee elementary schools have been added. In the past four years we have grown the program from 4,000 to 5,000 children served, to 9,000 last year, and, hopefully, 13,000 this year, Starkey said. Schools are chosen for the program based on the percentage of students who receive free or reduced lunches, Starkey said.
Source: http://www.mlive.com/byron-center/index.ssf/2013/08/back-to-school_shoes_available.html

<h3 The Top 10 Luxury Shoe Brands style=”clear:both”>Shoe Protection – Protecting Your Shoes – Esquire

Read More I will be a reluctant bridesmaid in a family members wedding next month. The bride is having us wear silver evening shoes, either sandals or open-toe pumps, with this dusty purple (wisteria, hello) gown. Now, buying silver shoes on a budget is pretty much a one-way ticket to trashy town, but I refuse to spend over $200 on a pair of shoes that Ill probably never wear again. Can you help me find a pair of affordable silver open-toe shoes that arent a death sentence for my already-compromised fashion sense? Sulking About Silver Ah, the grin-and-bear-it bridesmaid. Weve all been there, and some fare worse than others.
Source: http://www.thefrisky.com/2013-08-15/style-911-help-me-find-shoes-for-this-bridesmaids-dress/

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